Notes on quoting and running a service business
What Homeowners Actually Look for Before They Say Yes to a Quote
It's rarely just the bottom-line number. Here's what tends to actually decide it.
How to Price a Job You've Never Done Before
No history to compare against and no room to guess wrong. Here's how to approach it.
The Difference Between a Lead and a Lead Worth Chasing
Not every form submission deserves the same amount of follow-up. Here's how to tell the difference early.
Why Video Walkthroughs Are Replacing In-Person Estimates for Small Jobs
Not every job needs a truck roll before you can price it. Here's when a video actually works and when it doesn't.
How Long Should a Quote Actually Take to Send
There's no universal answer, but there's a useful way to think about it by job type.
What Goes Wrong When You Quote From Memory
It feels efficient in the moment. The mistakes it causes show up later, usually as disputes.
Handling a Quote Request That Touches More Than One Trade
A kitchen remodel isn't one job. It's four or five jobs pretending to be one quote.
Why Your Follow-Up Email Isn't Getting a Reply
"Just checking in" is doing you no favors. Here's what actually gets a response.
Keeping Quotes Consistent When More Than One Person Writes Them
Two customers, nearly identical jobs, noticeably different prices. Here's how that happens, and how to stop it.
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